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King Exchange Gaming, which is situated in the UK and operates as a platform developer and provider, uses the King Exchange name as its featured in-house brand. King Exchange are considerably newer than other platforms such as the SB Tech, which is owned by DraftKings, but they already appear to be on the right track. Why is it the case? The reason for this is that despite the fact that they are relatively young and much smaller in size, they have developed a user interface that is superior, even to what the giant high street companies can provide. The absence of anything is what makes it so beautiful. It is blazingly quick, astonishingly transparent and user-friendly, and it does everything you would expect from a betting website without omitting all of the filler and background noise. The focus is entirely on the betting and the markets.
Due to the fact that King Exchange is also headquartered in the UK, it can be assumed that their marketplaces have been adapted to appeal to a British audience. Sincerity demands that we call this "one of the best new UK sites to come online in a decade," and for individuals whose primary concern is locating bets and placing them, there are very few locations that can compete with this one.
King Exchange is a betting exchange and nothing else; it doesn't pretend to be a casino and it doesn't offer any virtual sports; its sole purpose is to facilitate betting on exchanges between individuals. You have probably heard this statement many times before, but it is absolutely correct to say that exchange betting provides superior odds value than fixed-odds bookies do. King Exchange just takes a 2% commission on winning bets and allows you to back bets offered by other users or lay bets for other users to back. But, because there is no bookmaker, things like balanced books and exposure don't relevant and there are no restrictions on how much you can bet. Because of this, the odds listed here are more accurate because they are a direct reflection of what people's true beliefs are rather than what the bookmaker wants you to believe.
One of the most significant problems that might arise with exchanges is that they can appear to be complicated. But King Exchange has been incredibly savvy with this aspect of the business. This looks and feels like the fixed-odds sportsbooks that are out there, and because it has strong liquidity (the amount of money that is available to back and lay in a market), it is a suitable alternative for almost all punters, regardless of the stake range they are playing at. This is a seasoned business that has been operating continuously since 2008; it is commendable that they have maintained their focus on serving only as an exchange throughout their existence. They have decided to focus on delivering a single product at an exceptionally high standard.
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